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The Mad Dash to Business Messaging Mastery: New Competitio...

With every passing year, the tech industry is streamlining B2B and B2C communication. Though it began with social media, direct messaging to businesses is quickly becoming the gold standard for customer service. The opti...

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SMS Will Reign King in 2017 by Mobile Marketing Watch

This article has been originally published on Mobile Marketing Watch on November 15, 2016. The following is an exclusive guest contributed post from Tim Fujita-Yuhas, Director of Product Management and New Product Strate...

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Customer Support Channel that Increasingly Becomes the Fav...

At the time of writing, most companies provide customer support services through traditional channels. Those channels include tickets, phone calls, emails, and instant messaging, among others. These methods inevitably fa...

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Why Text Messaging Is a Great Way to Enhance Your Customer...

Customer support through text messaging is a new and vital approach towards garnering a better relationship with customers. Old mediums of communication, such as direct phone calls, are out of date, and are inefficient a...

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