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Should I Use Long Codes or Short Codes in SMS Marketing?

A recent Facebook-sponsored study revealed that 80 percent of Android and iPhone users between ages 18 and 44 check their phone before doing anything else when they wake up. Seventy-nine percent said they keep their phon...

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How to Design Opt-in Messages for Your SMS Marketing Campa...

SMS and MMS messages are great marketing tools for almost any business. However, Content Providers like you that use a common short code (CSC) program must get consent from potential customers before contacting them. Thi...

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Short Code SMS Marketing Glossary

If you are just thinking of launching your short code SMS Marketing program there is a chance you'll stumble upon definitions that might be confusing. Canadian short codes and marketing programs running on those short co...

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